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Filtros : "Latin American ACR Conference" Limpar

Filtros

Trabalho de evento-resumo
Local management of global advertising campaigns: identifying different attitude profiles among Brazilian professionals (2008)
Andrade, Josmar; Mazzon, José Afonso
Source: Latin American Advances in Consumer Research. Conference titles: Latin American ACR Conference. Unidades: EACH, FEA
Subjects: CAMPANHAS PUBLICITÁRIAS, ANUNCIANTES
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
ANDRADE, Josmar e MAZZON, José Afonso. Local management of global advertising campaigns: identifying different attitude profiles among Brazilian professionals. 2008, Anais.. Duluth, MN: Association for Consumer Research, 2008. Disponível em: http://www.acrwebsite.org/volumes/la/v2_pdf/laacr_vol2_40.pdf. Acesso em: 28 maio 2024.
APA
Andrade, J., & Mazzon, J. A. (2008). Local management of global advertising campaigns: identifying different attitude profiles among Brazilian professionals. In Latin American Advances in Consumer Research. Duluth, MN: Association for Consumer Research. Recuperado de http://www.acrwebsite.org/volumes/la/v2_pdf/laacr_vol2_40.pdf
NLM
Andrade J, Mazzon JA. Local management of global advertising campaigns: identifying different attitude profiles among Brazilian professionals [Internet]. Latin American Advances in Consumer Research. 2008 ;[citado 2024 maio 28 ] Available from: http://www.acrwebsite.org/volumes/la/v2_pdf/laacr_vol2_40.pdf
Vancouver
Andrade J, Mazzon JA. Local management of global advertising campaigns: identifying different attitude profiles among Brazilian professionals [Internet]. Latin American Advances in Consumer Research. 2008 ;[citado 2024 maio 28 ] Available from: http://www.acrwebsite.org/volumes/la/v2_pdf/laacr_vol2_40.pdf
Trabalho de evento-resumo
The effects of belonging to consumer-managed and firm-managed virtual brand communities: the case of Microsoft XBOX (2008)
Almeida, Stefânia Ordovás de; Mazzon, José Afonso ; Dholakia, Utpal
Source: Latin American Advances in Consumer Research. Conference titles: Latin American ACR Conference. Unidade: FEA
Subjects: COMUNIDADE VIRTUAL, COMPORTAMENTO DO CONSUMIDOR, MARKETING DE RELACIONAMENTO, JOGOS DE COMPUTADOR
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
ALMEIDA, Stefânia Ordovás de e MAZZON, José Afonso e DHOLAKIA, Utpal. The effects of belonging to consumer-managed and firm-managed virtual brand communities: the case of Microsoft XBOX. 2008, Anais.. Duluth, MN: Association for Consumer Research, 2008. Disponível em: http://www.acrwebsite.org/volumes/la/v2_pdf/laacr_vol2_8.pdf. Acesso em: 28 maio 2024.
APA
Almeida, S. O. de, Mazzon, J. A., & Dholakia, U. (2008). The effects of belonging to consumer-managed and firm-managed virtual brand communities: the case of Microsoft XBOX. In Latin American Advances in Consumer Research. Duluth, MN: Association for Consumer Research. Recuperado de http://www.acrwebsite.org/volumes/la/v2_pdf/laacr_vol2_8.pdf
NLM
Almeida SO de, Mazzon JA, Dholakia U. The effects of belonging to consumer-managed and firm-managed virtual brand communities: the case of Microsoft XBOX [Internet]. Latin American Advances in Consumer Research. 2008 ;[citado 2024 maio 28 ] Available from: http://www.acrwebsite.org/volumes/la/v2_pdf/laacr_vol2_8.pdf
Vancouver
Almeida SO de, Mazzon JA, Dholakia U. The effects of belonging to consumer-managed and firm-managed virtual brand communities: the case of Microsoft XBOX [Internet]. Latin American Advances in Consumer Research. 2008 ;[citado 2024 maio 28 ] Available from: http://www.acrwebsite.org/volumes/la/v2_pdf/laacr_vol2_8.pdf

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