Is there a moderating effect of black friday on deal proneness? (2022)
Source: Anais. Conference titles: Seminários em Administração - SEMEAD. Unidade: FEA
Subjects: MARKETING, COMPORTAMENTO DO CONSUMIDOR, PROMOÇÃO DE VENDAS
ABNT
GUERRA, Alberto Alexandre Carreras e FOUTO, Nuno Manoel Martins Dias. Is there a moderating effect of black friday on deal proneness? 2022, Anais.. São Paulo: EAD/FEA/USP, 2022. Disponível em: https://submissao.semead.com.br/25semead/anais/arquivos/219.pdf? Acesso em: 05 jun. 2024.APA
Guerra, A. A. C., & Fouto, N. M. M. D. (2022). Is there a moderating effect of black friday on deal proneness? In Anais. São Paulo: EAD/FEA/USP. Recuperado de https://submissao.semead.com.br/25semead/anais/arquivos/219.pdf?NLM
Guerra AAC, Fouto NMMD. Is there a moderating effect of black friday on deal proneness? [Internet]. Anais. 2022 ;[citado 2024 jun. 05 ] Available from: https://submissao.semead.com.br/25semead/anais/arquivos/219.pdf?Vancouver
Guerra AAC, Fouto NMMD. Is there a moderating effect of black friday on deal proneness? [Internet]. Anais. 2022 ;[citado 2024 jun. 05 ] Available from: https://submissao.semead.com.br/25semead/anais/arquivos/219.pdf?