@inproceedings{inproceedings4e2d9cb0,
title   = {Efficiency and strategy of companies operating in the bottom of the pyramid (BOP) in Brazil: a study of the food industry in Brazil},
author = {Passos, Carlos Augusto and Spers, Renata Giovinazzo and Wright, James T. C.},
year = {2017},
publisher = {Business Association of Latin American Studies},
booktitle   = {BALAS Annual Conference 2017}
}